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The Added Edge

I'm very well acquainted too with matters mathematical,
I understand equations, both the simple and quadratical,
About binomial theorem I'm teeming with a lot of news—
With many cheerful facts about the square of the hypotenuse.

~ Gilbert & Sullivan, The Pirates of Penzance

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Tips & Resources

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Various tips and resources are available to you:

Book Recommendations — A list of highly recommended reading.

The Edge — our free, quarterly e-newsletter.

The Marketing Conundrum — a brief overview of the common traps into which many a company is ensnared, when it comes to marketing.

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It is not the answer that enlightens, but the question.

~ Decouvertes